Advantages and Disadvantages of Niche Marketing

Marketing products nowadays can be very difficult, considering the huge amounts of competition you face from other companies selling the same products. This is where niche marketing comes in. But what is niche marketing? What are the advantages and disadvantages of niche marketing? It can be used effectively but you first need to understand what …

What Is an Affiliate Marketing Business Model?

You have heard of affiliate marketing before; but what is an affiliate marketing business model? Affiliate marketing is a way of generating income by promoting another person’s business or products, (or a business’ products) and receiving a small portion of the sale (commission). There is some form of cooperations between either 3 or 4 participants …

What Is the Creative Process? Book Review

The Creative Process: Reflections on Invention in the Arts and Sciences Edited With An Introduction by Brewster Ghiselin Reviewed by Julie Sara Porter   What does it mean to be creative? What is the creative process? Where does inspiration come from? Where do the great thinkers and artists get their ideas? How does someone take …

In What Language Was the Old Testament Written?

As the Bible we know today comes in several different languages, one common question tends to cross people’s minds from time to time. People often wonder in what language was the Old Testament written. To fully understand and appreciate the present diversity we see in terms of languages the Bible is written in, there’s a …